You may not know what they are – but you see them every time you browse the internet. Look up at your open tabs on your browser right now, see that icon before the websites name? That’s a favicon!
Okay, it may not seem much, but trust me, that tiny box of pixels makes a huge difference in terms of user experience. Internet users tend to have multiple tabs open at once, and having an eye-pleasing favicon will help your website design stand out – especially if someone is comparing your business with other competitors. Your favicon should be a memorable cue, something that your customers remember at a glance.
Your brand on display
A favicon is an extension of your brand, whether it’s your company’s initials, your logo or some clever iconography. Your favicon will be visible on more than just the tab bar. Since May 2019, Google has been putting favicons on display in mobile search ranking pages, and whenever someone bookmarks your page the favicon will appear in their list of favourite and most visited websites.
Many websites have instantly recognisable favicons, like eBay’s coloured striped shopping bag to Amazons ‘a’ or Instagram’s camera icon. These are the online equivalent of the golden arches or the Nike tick. Simpler is better when it comes to favicons.
Adding a favicon to your website design
Typically, a favicon is square, 16x16 pixels and saved as an .ICO file. However, as always at DotGO, we have made things easy for you. Just upload a .png of your logo and our editor will automatically resize, convert and create a favicon ready for use on your website.
We also have a number of pre-made favicons ready to use, and all of our websites have a placeholder favicon so that your website design will always look professional.
Conclusion
It’s important to remember that people view the website on different devices and tend to have multiple tabs open at once. A favicon is a small but important way to make sure your website stands out amongst the crowd.
We believe there is a place for good-old-fashioned customer service on the Internet. It's in our DNA. Our different approach has made a big impression on our customers and a huge difference to their businesses.
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I had a 5 star service from Luke and Dotgo. What an amazing experience. Luke was so helpful, very knowledgeable. He explained and guided me through the whole process. These guys don't mess about, they mean business. The end product (Website) is so much beautiful. Thanks you guys.
Amazing service. They saw the vision from the start of the project and remained consistent throughout their work.
I had a website that I wasn't particularly happy with, and asked for a call with DotGo to get a quote. From the start the team were friendly, helpful and made the switch so easy. My designer, Faith, was brilliant - listened to what I wanted, and advised me on what would work well. The website she came up with was great, just what I wanted, and with the addition of support from the technical team and copywriting I couldn't have had a better experience. Would highly recommend.
Everything very was very clear. Very simple and took minimal time. The design was beautiful and changes we needed to make very quick. Cost was reasonable.
Overal experience is very good. Faith and the team is very proffessional. Easy to communicate and very flexible. Recommended.
The company being very efficient and professional in the creation of our website, with follow up making sure you are satisfied.
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Faith and the team at DotGo have been fantastic. A great looking and functioning website at affordable and competitive price. Highly recommend 5***** star service.
5 star service from start to finish. Kept up to date through the whole process and the end product is great.
